Tim Hortons Seasonal Retail

I myself am a huge fan of pumpkin spice baked goods/coffee and Tim Hortons is one of my favorites. Tim Hortons already does a good job with their fall inspired packaging, but they could take it further by implimenting some more seasonal inspired designs. As you can see in my moodboard and sketches, my goal is to create a warm fall feeling to the customer while showing some Fall spirit! I enjoy the more animated style as it is simpler and more asthetic than a realistic or photograph design. I chose similar colors that are already used in their current packaging, because they create a warm comfortable feeling for the viewer.